“One of the Country’s Oldest and Most Vibrant Associations”. The Activity and Social Role of the Pozsony Winegrowers’ Association (1861–1918)

Pozsony (Pressburg) – the former Hungarian coronation town – was undoubtedly one of the most embourgeoised towns of historical Hungary. Populated by Germans, Hungarians, and Slovaks with a “Pressburger” consciousness, and with a wide range of dual identities, it can also be seen as a regional centre, the “gateway” to Vienna and the “capital of Western Hungary”. Its social, economic, and cultural importance had grown during the era of dualism. The city’s wine culture was based on a rich medieval tradition. Vineyards and the wine trade were an important pillar and a measure of the wealth and social status of the city’s bourgeoisie. The Pozsony Winegrowers’ Association, which was one of the longest-established associations in the city, played an important role not only in the self-organisation of the community but also in the fields of winegrowing and trade and professional education. It played a major role in the fight against phylloxera and was actively involved in social and cultural life (wine and grape exhibitions, balls). Its importance in the development of Pozsony´s embourgeoisement is irreplaceable and it is hoped that this study will stimulate further research.